Markdown policies for demand learning with forward-looking customers
John R. Birge, Hongfan (Kevin) Chen, N. Bora Keskin
| Year of publication: |
2025
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|---|---|
| Authors: | Birge, John R. ; Chen, Hongfan ; Keskin, N. Bora |
| Published in: |
Operations research. - Linthicum, Md. : INFORMS, ISSN 1526-5463, ZDB-ID 2019440-7. - Vol. 73.2025, 5, p. 2550-2566
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| Subject: | Market Analytics and Revenue Management | Bayesian learning | exploration-exploitation | forward-looking customer behavior | markdown pricing | model uncertainty | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Revenue-Management | Revenue management | Theorie | Theory | Lernprozess | Learning process |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/opre.2019.0402 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015550345