Markendifferenzierung durch Ladengestaltung - empirische Untersuchung zur Markenzuordnung
Achim Burkhardt
| Year of publication: |
[2018]
|
|---|---|
| Authors: | Burkhardt, Achim |
| Institutions: | Hochschule Offenburg (issuing body) |
| Publisher: |
Offenburg |
| Subject: | Handelsmarketing | Retail marketing | Ladengestaltung | Store design | Einzelhandel | Retail trade | Mode | Fashion | Heimwerkermarkt | DIY retail | Deutschland | Germany | Marke | Ladenbau |
| Extent: | 1 Online-Ressource (12 Seiten) Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012003135