Extent:
xx, 583 Seiten
Illustrationen
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook ; Fallstudie ; Case study
Language: English
ISBN: 978-0-415-83426-1 ; 978-0-415-83427-8 ; 978-0-203-50776-6
Classification: Unternehmensführung ; Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011509670