Marketing approach for non-profit organizations
Hasan Ayyıldız (Karadeniz Technical University, Turkey), Bilgen Akmermer (Karadeniz Technical University, Turkey), Ahmet Mutlu Akyüz (Gümüşhane University, Turkey)
Year of publication: |
[2017]
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Authors: | Ayyildiz, Hasan ; Akmermer, Bilgen ; Akyüz, Ahmet Mutlu |
Published in: |
Handbook of research on managerial solutions in non-profit organizations. - Hershey, PA, USA : Information Science Reference, ISBN 978-1-5225-0731-4. - 2017, p. 156-181
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Subject: | Nonprofit-Marketing | Nonprofit marketing | Marketingmanagement | Marketing management |
Saved in:
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