Marketing efficiency of energy-efficient electrical home appliances in the Gulf Cooperation Council (GCC) region
Year of publication: |
2021
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Authors: | Nuseir, Mohammed T. ; El Refae, Ghaleb A. |
Published in: |
International journal of trade and global markets. - Olney : Inderscience, ISSN 1742-755X, ZDB-ID 2455723-7. - Vol. 14.2021, 6, p. 603-619
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Subject: | efficiency | home electrical appliances | marketing | GCC | Gulf Cooperation Council | marketing efficiency | energy-efficient | environment | Arabische Golf-Staaten | Gulf countries | Energieeinsparung | Energy conservation | Effizienzmarkthypothese | Efficient market hypothesis | Hausgerät | Home appliances | Effizienz | Efficiency | Elektrizitätswirtschaft | Electric power industry |
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