Marketing : Einführung
von Lothar Weeser-Krell
| Year of publication: |
1991 ; 3., völlig neu bearb. und wesentl. erw. Aufl
|
|---|---|
| Authors: | Weeser-Krell, Lothar M. |
| Publisher: |
München [u.a.] : Oldenbourg |
| Subject: | Marketing |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [d-nb.info] |
| Extent: | 223 S. graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. [206] - 211 |
| ISBN: | 3-486-21915-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000016057