Marketing
Myron Samuel Heidingsfield
| Year of publication: |
[1968] ; 2d ed., rev. and enl
|
|---|---|
| Authors: | Heidingsfield, Myron Samuel |
| Other Persons: | Blankenship, Albert Breneman (contributor) |
| Publisher: |
New York : Barnes & Noble |
| Subject: | Absatz | Marktforschung | Vereinigte Staaten | Marketing | Marketingmanagement | Marketing management | USA | United States | Theorie | Theory | Marketingtheorie | Marketing theory |
| Extent: | xi, 321 p illus 21 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | S. 273-301: Definition of marketing terms |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000679620