Marketing planning : a systems approach
Mark E. Stern
| Year of publication: |
1966
|
|---|---|
| Authors: | Stern, Mark E. |
| Publisher: |
New York : McGraw-Hill |
| Extent: | XVII, 153 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10004550671