Marketing research : methodological foundations
Gilbert A. Churchill
| Year of publication: |
1979 ; 2. ed.
|
|---|---|
| Authors: | Churchill, Gilbert A. |
| Publisher: |
Hinsdale, Ill. : Dryden Press |
| Subject: | Marktforschung |
| Extent: | XIX, 668 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-03-045566-9 |
| Source: |
Persistent link: https://www.econbiz.de/10004006029