Marketing research with IBM® SPSS statistics : a practical guide
Karine Charry; Kristof Coussement; Nathalie Demoulin and Nico Heuvinck
| Year of publication: |
2016
|
|---|---|
| Authors: | Charry, Karine ; Coussement, Kristof ; Démoulin, Nathalie ; Heuvinck, Nico |
| Publisher: |
London and New York : Routledge |
| Subject: | Marktforschung | Market research | Anwendungssoftware | Application software | Betriebliche Statistik | Operating statistics |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xiv, 250 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 978-1-4724-7745-3 ; 978-1-315-52553-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011536766