Marketing's Role in Cross-Functional Information Management
|Year of publication:||
|Authors:||Bondra, James C. ; Davis, Tim R.V.|
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 25.1996, 3, p. 187-196
Davis, Tim R.V., (1999)
Lewins, Lisa A., (2002)
FINANCIAL MANAGEMENT - Is Finance a Business Partner Yet? A study of the business partnership practices in the finance units of Fortune 1,000 firms ascertains whether CFOs believe a conflict exists between the need for greater independence of the finance function, as mandated by SOX, and the need for partnering to achieve the improved financial performance demanded by shareholders.
Davis, Tim R.V., (2009)
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