Marketing strategies of international competitors in the UK machine tool market
Year of publication: |
1994
|
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Authors: | Doyle, Peter |
Other Persons: | Wong, Veronica (contributor) ; Shaw, Vivienne (contributor) |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 8.1994, 2, p. 75-96
|
Subject: | Werkzeugmaschine | Machine tool | Internationales Marketing | International marketing | Tochtergesellschaft | Subsidiary company | Großbritannien | United Kingdom | Deutschland | Germany | Japan | USA | United States |
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