Extent: | 1 Online-Ressource (XI, 239 S.) |
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Series: | Advances in international marketing. - Bingley : Emerald, ZDB-ID 2401791-7. - Vol. 22 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Includes bibliographical references |
ISBN: | 978-1-78052-095-7 ; 978-1-78052-094-0 |
Other identifiers: | 10.1108/S1474-7979(2011)22 [DOI] |
Classification: | Marketing ; Methoden und Techniken der Betriebswirtschaft |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012049881