Measuring consumer perceptions of online retail platform corporate sustainable development : a scale development and validation
Year of publication: |
2024
|
---|---|
Authors: | He, Ai-Zhong ; Wang, Xing-Xin |
Subject: | Consumer perceptions | Corporate sustainable development | Online retail platform | Scale development | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Nachhaltige Entwicklung | Sustainable development | Corporate Social Responsibility | Corporate social responsibility | Digitale Plattform | Digital platform | Messung | Measurement | Einzelhandel | Retail trade | Wahrnehmung | Perception |
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