Measuring the effects of retail marketing instruments using a switching model
B. Bode; J. Koerts; A. R. Thurik
| Year of publication: |
1987
|
|---|---|
| Authors: | Bode, B. ; Koerts, J. ; Thurik, A. R. |
| Publisher: |
Zoetermeer : EIM |
| Subject: | Einzelhandel | Absatz | Niederlande | Handel |
| Extent: | 23 S 30 cm |
|---|---|
| Series: | Research paper / Research Institute for Small and Medium-sized Business in the Netherlands. - Zoetermeer, ZDB-ID 2166322-1. - Vol. 8703 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Kopft. |
| ISBN: | 90-371-0192-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000000280