Mediating role of attitude in halal cosmetics purchase intention : an ELM perspective
Anubha
| Year of publication: |
2023
|
|---|---|
| Authors: | Anubha |
| Subject: | Attitude towards halal cosmetics | Elaboration likelihood model | EWOM | Halal cosmetics | Halal cosmetics purchase intention | Mediator | Konsumentenverhalten | Consumer behaviour | Kosmetik | Cosmetics | Islam | Kosmetikindustrie | Cosmetics industry | Kaufmotiv | Consumer motivation | Verbrauchereinstellung | Consumer attitudes |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JIMA-04-2021-0112 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013536415