Mediating role of perceived authenticity in the relationship between luxury service experience and life satisfaction
| Year of publication: |
2024
|
|---|---|
| Authors: | Kwon, Jookyung ; Amendah, Eklou Romaric ; Ahn, Jiseon |
| Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 32.2024, 2, p. 137-151
|
| Subject: | brand authenticity | Hedonic value | life satisfaction | luxury service | self-expressive value | utilitarian value | Zufriedenheit | Satisfaction | Luxusgüter | Luxury goods | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Markenimage | Brand image | Kundenwert | Customer value | Dienstleistungsqualität | Service quality | Soziale Werte | Social values |
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