Megamistakes : forecasting and the myth of rapid technolog. change
Steven P. Schnaars
| Year of publication: |
1989 ; [1. print.]
|
|---|---|
| Authors: | Schnaars, Steven P. |
| Publisher: |
New York [u.a.] : Free Press [u.a.] |
| Subject: | Prognose | Forecast | Marktforschung | Market research | Innovation | Produktentwicklung | Marktprognose |
| Extent: | XII, 202 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-02-927952-6 |
| Classification: | Forschung und Entwicklung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013468023