Membership bundles in content platforms : bundle decision and content distribution
Tengfei Guo, Shiquan Zhong, Xuelian Wang, Shoufeng Ma
| Year of publication: |
2024
|
|---|---|
| Authors: | Guo, Tengfei ; Zhong, Shiquan ; Wang, Xuelian ; Ma, Shoufeng |
| Subject: | Content distribution | Content platform | Exclusivity | Membership bundle | Platform Coopetition | Platform Differentiation | Digitale Plattform | Digital platform | Leistungsbündel | Bundling strategy | Netzwerkökonomik | Network economics | Theorie | Theory | Content Management | Content management | Digitale Dienste | Web-based service | Koopetition | Coopetition | Social Web | Social web | Produktdifferenzierung | Product differentiation | Fertigungsprogramm | Master production schedule |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2024.103941 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015080355