Merchandising in action
ed. and written by Lee W. Dyer. Based on the A & P Study researched and written by the editors of Progressive Grocer Magazine in coop. with the Great Atlantic & Pacific Tea Co., inc. Progressive Grocer Magazine
| Year of publication: |
1972
|
|---|---|
| Authors: | Dyer, Lee W. |
| Institutions: | Progressive Grocer Magazine (contributor) ; Great Atlantic & Pacific Tea Co., inc. Progressive Grocer Magazine (contributor) |
| Publisher: |
New York/N. Y. |
| Subject: | Nahrungsmittelmarkt | Handelsselbstbedienung | Einzelhandelsbetrieb | Absatzpolitik | Werbungsbetrieb | Vereinigte Staaten | Verkaufsförderung | Sales promotion |
| Extent: | 304 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003184688