Metaverse as a driver for customer experience and value co-creation : implications for hospitality and tourism management and marketing
Dimitrios Buhalis and Michael S. Lin and Daniel Leung
| Year of publication: |
2023
|
|---|---|
| Authors: | Buhalis, Dimitrios ; Lin, Michael S. ; Leung, Daniel |
| Subject: | Augmented reality | Co-creation | Hospitality | Metaverse | Mixed reality | Virtual reality | Virtuelle Realität | Kundenintegration | Customer integration | Gastgewerbe | Hospitality industry | Beziehungsmarketing | Relationship marketing | Tourismuswirtschaft | Tourism industry | Krankenhaus | Hospital | Tourismusmanagement | Tourism management | Betriebliche Wertschöpfung | Value creation |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-05-2022-0631 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013546075