Missing the mark : the long-term impacts of the federal trade commission's red flag initiative to reduce deceptive weight loss product advertising
Year of publication: |
2022
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Authors: | Schein, Mara ; Avery, Rosemary J. ; Eisenberg, Matthew |
Published in: |
Journal of public policy & marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7207, ZDB-ID 2068581-6. - Vol. 41.2022, 1, p. 89-105
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Subject: | consumer protection | deceptive advertising | Federal Trade Commission | weight loss | Verbraucherschutz | Consumer protection | Werbebeschränkung | Advertising regulation | Werbewirkung | Advertising effects | Werbung | Advertising |
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