Mobile Internet Market in Japan: AnOverview

into markets outside the country. Vice versa for foreign companies in Japan. The world’s number onemobile phone vendor Nokia is seldom recognized among the Japanese people. Japan has its own isolatedmarket within the country.There may be various reasons for this, for example, difference of language difference, different culturalbackgrounds and needs of Japanese consumers. But the main reason probably lies in the difference oftechnical standards between Japan and the rest of the world.[...]

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Year of publication:	2002-09-01
Authors:	Ono, Asako ; Leimeister, Jan Marco ; Krcmar, Helmut
Institutions:	Institut für Informatik <München, Technische Universität> / Lehrstuhl für Wirtschaftsinformatik
Subject:	Wirtschaftsinformatik \| business informatics \| Dienstleistung \| services management \| Marktanalyse \| market analysis \| Mobiles Internet \| Mobile Computing

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1. Overview on the Internet and Mobile Phone Usage in Japan
1.1. Internet
1.2. Mobile Phone
1.3. Mobile Internet
1.4. PHS
2. Technological Standards
3. The Market
3.1. The Carriers
3.2. The Vendors (Handsets)
3.3. The Content Provider
4. Mobile Internet Contents and Services
4.1. Overview
4.2. Basic Contents
4.3. Characteristics in Contents by Carrier – i-mode/Ezweb/J-Sky
4.4. Digital Camera
4.5. Location Services
4.6. Local range Wireless Communication – Bluetooth and IrDA
4.7. JAVA
4.8. 3G Mobile Phone
5. Reference Data

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