Modeling price response from store sales: the roles of store heterogeneity and functional flexibility
Anett Weber
| Year of publication: |
2015
|
|---|---|
| Authors: | Weber, Anett |
| Publisher: |
Aachen : Shaker |
| Subject: | Einzelhandel | Retail trade | Preis-Absatz-Funktion | Price response function | Preismanagement | Pricing strategy | Schätzung | Estimation | Preisbildung | Verbraucherverhalten | Heterogenität |
| Description of contents: | Table of Contents [d-nb.info] ; Description [deposit.dnb.de] |
| Extent: | XIV, 157 S. graph. Darst. 210 mm x 148 mm, 260 g |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Clausthal, Techn. Univ., Diss., 2014 |
| ISBN: | 978-3-8440-3264-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011292483