Modeling supermarket product selection
[von] Roger M. Heeler; Michael J. Kearney; Bruce J. Mehaffey
| Year of publication: |
1973
|
|---|---|
| Authors: | Heeler, Roger M. ; Kearney, Michael J. ; Mehaffey, Bruce J. |
| Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 10.1973, 1, p. 34-37
|
| Subject: | Handelsselbstbedienung | Verbraucher | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Notes: | mit Bibliogr. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002758705