Modeling the success of small and medium sized online vendors in business to business electronic marketplaces in China : a motivation-capability framework
Year of publication: |
2011
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Authors: | Wang, Shan ; Hong, Yili ; Archer, Norman P. ; Wang, Youwei |
Published in: |
Journal of global information management : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1062-7375, ZDB-ID 1422307-7. - Vol. 19.2011, 4, p. 45-75
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Subject: | KMU | SME | Electronic Commerce | E-commerce | B-to-B-Marketing | Business-to-business marketing | Soziales Netzwerk | Social network | Ressourcenorientierter Ansatz | Resource-based view | China |
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