Modelling the barriers of online shopping in the Philippines using the ISM-MICMAC approach
Year of publication: |
2023
|
---|---|
Authors: | Guerrero, Vanessa Grace G. ; Basar, Roy Jucip T. III ; Borden, Honey Rose N. ; Busano, Manuel Lorenzo G. III ; Gonzales, Xelani Kaye A. ; Yamagishi, Kafferine D. ; Ocampo, Lanndon A. |
Published in: |
International journal of business and systems research : IJBSR. - Genève : Inderscience Enterprises, ISSN 1751-2018, ZDB-ID 2435974-9. - Vol. 17.2023, 1, p. 75-96
|
Subject: | barriers | interpretive structural modelling | ISM | MICMAC analysis | online shopping | systems | the Philippines | Philippinen | Philippines | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour |
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