Modelling the determinants of attitude and intention to use AI-enabled chatbots : a study of Indian banking industry
Shubhangi Agarwal, Bhawna Agarwal, Ruchika Gupta
| Year of publication: |
2025
|
|---|---|
| Authors: | Agarwal, Shubhangi ; Agarwal, Bhawna ; Gupta, Ruchika |
| Published in: |
International journal of electronic business : IJEB. - Olney, Bucks. : Inderscience Enterprises, ISSN 1741-5063, ZDB-ID 2115996-8. - Vol. 20.2025, 2, p. 143-166
|
| Subject: | attitude | chatbots | Indian banking industry | intention to use | structural equation modelling | TAM | technology acceptance model | Innovationsakzeptanz | Innovation adoption | Indien | India | Bank | Strukturgleichungsmodell | Structural equation model | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJEB.2025.145400 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015413006