Modelling the export marketing strategy-performance relationship : a replication
Colin Wheeler, Steven Tagg and James H. Taggart
| Year of publication: |
2002
|
|---|---|
| Authors: | Wheeler, Colin ; Tagg, Steven ; Taggart, James H. |
| Published in: |
International business : adjusting to new challenges and opportunities. - Basingstoke, Hampshire [u.a.] : Palgrave, ISBN 0-333-98411-0. - 2002, p. 181-193
|
| Subject: | Theorie | Theory | Internationales Marketing | International marketing |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001709587