Motivating change in commuters' mobility behaviour : digital nudging for public transportation use
Year of publication: |
2024
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Authors: | Zimmermann, Sina ; Schulz, Thomas ; Hein, Andreas ; Gewald, Heiko ; Krcmar, Helmut |
Published in: |
Journal of decision systems. - Abingdon : Taylor & Francis, ISSN 2116-7052, ZDB-ID 2390485-9. - Vol. 33.2024, 1, p. 79-105
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Subject: | conjoint analysis | Digital nudging | mobility behavior | recommendations | Conjoint-Analyse | Conjoint analysis | Pendelverkehr | Commuting | Mobilkommunikation | Mobile communications | Öffentlicher Verkehr | Public transport | Verhaltensökonomik | Behavioral economics | Nudge | Social Marketing | Social marketing | Öffentlicher Nahverkehr | Local public transport |
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