Motivation matters : corporate scope and competition in complementary product markets
Victor M. Bennett and Lamar Pierce
| Year of publication: |
July 2016
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|---|---|
| Authors: | Bennett, Victor M. ; Pierce, Lamar |
| Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 164405-1. - Vol. 37.2016, 7, p. 1304-1315
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| Subject: | competitive strategy | Awareness-Motivation-Capability framework | automotive leasing | complementarity | corporate scope | Wettbewerbsstrategie | Competitive strategy | Wettbewerb | Competition | Kfz-Industrie | Automotive industry | Leasing | Internationaler Wettbewerb | International competition | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/smj.2398 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011499733