Moving forward : the effectiveness of online apologies framed with hope on negative behavioural intentions in crises
Yi Xiao, Verolien Cauberghe, Liselot Hudders
| Year of publication: |
2020
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|---|---|
| Authors: | Xiao, Yi ; Cauberghe, Verolien ; Hudders, Liselot |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 109.2020, p. 621-636
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| Subject: | Apology | Crisis communication | Crisis response strategy | Emotions | Hope | Message framing | Uncertainty | Emotion | Krisenmanagement | Crisis management | Öffentlichkeitsarbeit | Public relations | Prospect Theory | Prospect theory | Konsumentenverhalten | Consumer behaviour | Werbewirkung | Advertising effects | Experiment | Kommunikation | Communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.06.034 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012238140