Extent:
XX, 297 S
graph. Darst
Series:
Neue betriebswirtschaftliche Forschung : Nbf. - Wiesbaden : Gabler, ISSN 0175-8802, ZDB-ID 552571-8. - Vol. 126
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift
Language: German
Thesis:
Zugl.: Münster (Westfalen), Univ., Diss., 1993
Notes:
94.03.00
ISBN: 3-409-13888-9
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000413846