Museum customer experience and virtual reality : H.BOSCH exhibition case study
Year of publication: |
April 2017
|
---|---|
Authors: | Izzo, Filomena |
Published in: |
Modern economy. - Irvine, Calif. : Scientific Research Publishing, ISSN 2152-7245, ZDB-ID 2598760-4. - Vol. 8.2017, 4, p. 531-536
|
Subject: | Virtual Reality | Museum | Experiential Marketing | Palazzo Ducale | H.BOSCH Exhibition | Virtuelle Realität | Virtual reality | Beziehungsmarketing | Relationship marketing | Event-Marketing | Event marketing |
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