Musical retail therapy : toward a conceptual framework on the impact of musical elements on consumer mood, attention, and decision-making
Md Washim Raja, David Allan and Chinmoy Bandyopadhyay
| Year of publication: |
2024
|
|---|---|
| Authors: | Raja, Md Washim ; Allan, David ; Bandyopadhyay, Chinmoy |
| Subject: | Impulse buying | Mood | Musical elements | Planned and unplanned purchase | Retail therapy | Self-control | Self-regulation | Konsumentenverhalten | Consumer behaviour | Emotion | Musikwirtschaft | Music industry | Musik | Music | Einzelhandel | Retail trade | Persönlichkeitspsychologie | Personality psychology | Online-Handel | Online retailing | Kognition | Cognition |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MIP-11-2023-0624 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015056890