New printing technology and pricing
Year of publication: |
2009
|
---|---|
Authors: | Hultén, Peter ; Viström, Magnus ; Mejtoft, Thomas |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 38.2009, 3, p. 253-262
|
Subject: | Preismanagement | Pricing strategy | Drucktechnik | Printing technique | Anlageinvestition | Fixed investment | Wettbewerbsstrategie | Competitive strategy | Druckindustrie | Printing industry | Schweden | Sweden |
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