New service development by manufacturing firms : effects of customer participation under environmental contingencies
| Year of publication: |
2019
|
|---|---|
| Authors: | Morgan, Todd ; Anokhin, Sergey Alexander ; Wincent, Joakim |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 104.2019, p. 497-505
|
| Subject: | New service development | Servitization | Open innovation | Customer participation | Competitive intensity | Customer needs | Service innovation | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing | Innovation | Dienstleistungsinnovation | Produktentwicklung | New product development | Open Innovation | Industrie | Manufacturing industries | Dienstleistung | Services | Unternehmensdienstleistung | Business services |
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