No claim? : your gain: design of residual value extended warranties under risk aversion and strategic claim behavior
Guillermo Gallego; Ruxian Wang; Ming Hu; Julie Ward; Jose Luis Beltran
| Year of publication: |
2015
|
|---|---|
| Authors: | Gallego, Guillermo ; Wang, Ruxian ; Hu, Ming ; Ward, Julie ; Beltran, Jose Luis |
| Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 17.2015, 1, p. 87-100
|
| Subject: | warranty | service pricing | risk aversion | strategic consumer behavior | market segmentation | Konsumentenverhalten | Consumer behaviour | Risikoaversion | Risk aversion | Garantie | Warranty | Theorie | Theory | Marktsegmentierung | Market segmentation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010497600