(Not) the right time for social media ads? : exploring the impact of social media detox on attention to the ad
Julian Felix Kopka, Lennart Borgmann and Tobias Langner
| Year of publication: |
2025
|
|---|---|
| Authors: | Kopka, Julian Felix ; Borgmann, Lennart Wolfgang ; Langner, Tobias |
| Subject: | Social Web | Social web | Online-Marketing | Internet marketing |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Konferenzbeitrag ; Conference paper ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/02650487.2024.2410073 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015194216