Nudge : the final edition
Richard H. Thaler and Cass R. Sunstein
| Year of publication: |
2021 ; Final edition
|
|---|---|
| Authors: | Thaler, Richard H. ; Sunstein, Cass R. |
| Publisher: |
[London] : Allen Lane |
| Subject: | Social Marketing | Social marketing | Verhaltensökonomik | Behavioral economics | Wirtschaftspsychologie | Economic psychology | Konsumentenverhalten | Consumer behaviour | Entscheidungstheorie | Decision theory | Zufriedenheit | Satisfaction | Nudge | Verhaltensökonomie |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xiv, 366 Seiten Illustrationen 22 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-241-55210-0 |
| Classification: | Methoden und Techniken der Betriebswirtschaft |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012546130