Objectives of search and combination of information channels in electronic consumer markets : an explorative study
Year of publication: |
2006
|
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Authors: | Öörni, Anssi |
Published in: |
Managing business in a multi-channel world : success factors for e-business. - Hershey, Pa. [u.a.] : Idea Group Publ., ISBN 1-59140-629-3. - 2005, p. 51-68
|
Subject: | Electronic Commerce | E-commerce | Verbraucher | Consumers | Produktinformation | Product information |
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