Odor semantics and visual cues : what we smell impacts where we look, what we remember, and what we want to buy
Year of publication: |
April-July 2016
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Authors: | Lwin, May O. ; Morrin, Maureen ; Chong, Chiao Sing Trinetta ; Goh, Su Xin |
Published in: |
Journal of behavioral decision making. - Chichester [u.a.] : Wiley, ISSN 0894-3257, ZDB-ID 227719-0. - Vol. 29.2016, 2/3, p. 336-350
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Subject: | eye tracking | olfactory | visual | crossmodal integration | sensory | Konsumentenverhalten | Consumer behaviour | Visuelle Wahrnehmung | Visual perception | Visualisierung | Visualization | Wahrnehmung | Perception |
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