Offering Money-Back Guarantees in the Presence of Strategic Consumers
Year of publication: |
2016
|
---|---|
Authors: | Qin, Zhaoqiong ; Mambula, Charles ; Huang, I-Lin |
Published in: |
International Journal of Operations Research and Information Systems (IJORIS). - IGI Global, ISSN 1947-9336, ZDB-ID 2586955-3. - Vol. 7.2016, 3 (01.07.), p. 23-35
|
Publisher: |
IGI Global |
Subject: | Money-Back Guarantees | Profit Benefit | Rational Expectation | Strategic Consumers |
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