Omnichannel retail operations with mixed fulfillment strategies
Lu Yang, Xiangyong Li, Ning Zhong
| Year of publication: |
2022
|
|---|---|
| Authors: | Yang, Lu ; Li, Xiangyong ; Zhong, Ning |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 254.2022, p. 1-17
|
| Subject: | Retail operations | Mixed omnichannel strategy | Channel choice | Inventory management | Multikanalvertrieb | Multichannel strategy | Einzelhandel | Retail trade | Vertriebsweg | Distribution channel | Lagermanagement | Warehouse management | Bestandsmanagement | Lieferkette | Supply chain | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijpe.2022.108608 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013461584