Omnichannel retailing : a tale of three sectors
Santiago Iglesias-Pradas, Emiliano Acquila-Natale and Laura Del-Río-Carazo
| Year of publication: |
2022
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|---|---|
| Authors: | Iglesias-Pradas, Santiago ; Acquila-Natale, Emiliano ; Del-Río-Carazo, Laura |
| Published in: |
Economic research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1331-677X, ZDB-ID 2171828-3. - Vol. 35.2022, 1,3, p. 3305-3336
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| Subject: | Omnichannel | retailing | channel integration | digital transformation | home furnishing | grocery | clothing and apparel | Multikanalvertrieb | Multichannel strategy | Digitalisierung | Digitization | Vertriebsweg | Distribution channel | Bekleidungsindustrie | Clothing industry | Bekleidung | Clothing | Online-Handel | Online retailing | Textilhandel | Textile distribution | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/1331677X.2021.1991825 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014383629