On the performance of blockchain-based token offerings
| Year of publication: |
2023
|
|---|---|
| Authors: | Risius, Marten ; Breidbach, Christoph F. ; Chanson, Mathieu ; Krannichfeldt, Ruben von ; Wortmann, Felix |
| Subject: | Blockchain | Cryptocurrency exchange platforms | Electronic word-of-mouth (eWOM) | Initial coin offering (ICO) | Initial exchange offering (IEO) | Social media signals | Social Web | Social web | Virtuelle Währung | Virtual currency | Virales Marketing | Viral marketing | Digitale Plattform | Digital platform | Börsengang | Initial public offering |
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