Online revenue enhancement : a study of website design impact on customer trust
Fu-Yann Duh and Linda Hu; Jen S. Shang; Tai-Hwa Chow
| Year of publication: |
2007
|
|---|---|
| Authors: | Duh, Fu-yann ; Hu, Linda ; Shang, Jennifer ; Chow, Tai-hwa |
| Published in: |
International journal of revenue management : IJRM. - Olney, Bucks : Inderscience Enterprises, ISSN 1474-7332, ZDB-ID 2193374-1. - Vol. 1.2007, 3, p. 293-313
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| Subject: | Website | Vertrauen | Confidence | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003818577