Online search and optimal product rankings : an empirical framework
Giovanni Compiani, Gregory Lewis, Sida Peng, Peichun Wang
| Year of publication: |
2024
|
|---|---|
| Authors: | Compiani, Giovanni ; Lewis, Gregory ; Peng, Sida ; Wang, Peichun |
| Published in: |
Marketing science. - Baltimore, Md. : INFORMS, ISSN 1526-548X, ZDB-ID 2023536-7. - Vol. 43.2024, 3, p. 615-636
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| Subject: | consumer search | online platforms | product rankings | recommendation systems | Digitale Plattform | Digital platform | Konsumentenverhalten | Consumer behaviour | Personalisierung | Personalization | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Ranking-Verfahren | Ranking method | Suchtheorie | Search theory | Online-Marketing | Internet marketing | Online-Recherche | Online search | Suchmaschine | Search engine |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mksc.2022.0071 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014529247