Online Viewing and Aesthetic Preferences of Generation Y and the Baby Boom Generation: Testing User Web Site Experience Through Eye Tracking
| Year of publication: |
2011
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|---|---|
| Authors: | Djamasbi, Soussan ; Siegel, Marisa ; Skorinko, Jeanine ; Tullis, Tom |
| Published in: |
International journal of electronic commerce : IJEC. - Armonk, NY : Sharpe, ISSN 1086-4415, ZDB-ID 14026600. - Vol. 15.2011, 4 (1.7.), p. 121-159
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