Opinion leaders in organizational change processes : insights from a large-scale quantitative survey to identify, characterize, and classify influential employees within a multinational corporation
Thomas Koch and Claudia Fortkord
| Year of publication: |
2024
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|---|---|
| Authors: | Koch, Thomas |
| Published in: |
Journal of change management : a major new, international quarterly. - London : Routledge, ISSN 1479-1811, ZDB-ID 2039616-8. - Vol. 24.2024, 4, p. 325-345
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| Subject: | change agents | change communication | opinion leaders | Organizational change | survey | Organisatorischer Wandel | Multinationales Unternehmen | Transnational corporation | Interne Kommunikation | Internal communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/14697017.2024.2426789 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015196624